Y3 Technologies embarks on a transformation path with acquisition of Ascentis and rebranding of organisation
Announcement comes as part of Y3’s commitment to drive industry & client transformation by leveraging technology
SINGAPORE, 15 June 2016—Y3 Technologies, a leading supply chain management solutions company, announced today that it has acquired Ascentis, a Singapore-based Customer Relationship Management (CRM), e-Commerce, and Business Intelligence (BI) solutions provider.
Following the acquisition, Ascentis is subsumed as a Y3 Technologies subsidiary company, offering both solutions and managed services around CRM, Loyalty, and e-commerce.Y3 Technologies will also leverage Ascentis’ core products to develop a seamless, integrated, e-Commerce supply chain management solution that empowers businesses to be enabled and generate value through opportunities in e-commerce.
Ascentis develops and builds its industry-leading CRM and eCommerce platforms, integrating them with leading POS solutions so that clients can react dynamically to market demands. Some of its clients include Changi Airport Group, CK Tangs, Muji, SPC and Crystal Jade.
The acquisition is part of Y3’s transformation and rebranding efforts. With the promise to “Reinvent Tomorrow”, the organisation is evolving to best meet the needs of its clients in this fast-growing and rapidly developing market.
“We recognise that in order to stay ahead in a rapidly evolving world, it has become necessary to find better ways to translate needs and expectations into lucrative opportunities. Y3 is on a journey with its customers and people to reinvent tomorrow. Together, we will deliver innovative technology solutions that can make a positive impact on the way people think, live and work,” said Robert MC Yap, Deputy Chairman & Executive Director, Y3 Technologies.
He added, “The acquisition of Ascentis comes amid a rapidly evolving e-commerce landscape in Asia Pacific, spurred by consumers’ growing demand for omni-channel retail and an online-to-offline experience.”